What is the actual difference between Astra and Quartile?
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Quartile is a managed hybrid: platform plus dedicated account support and expert strategy, across many ad channels, priced by custom quote. Astra is Amazon-only software that runs the full PPC workflow itself, with published pricing and experts you can call rather than a team you hire. A program versus an engine is the fair one-line version.
Why do sellers switch from Quartile to Astra?
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Three motives come up most in this comparison: wanting the price visible before the conversation, wanting the daily work done by software rather than scheduled through a program, and wanting strategy set per product rather than per engagement. All three are structural differences, not quality judgments, which is why the honest move is running Astra's free trial next to your current setup and letting the numbers decide.
How does the pricing compare?
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Quartile publishes no pricing; their site's only path is a demo request, and the cost is quoted per engagement (checked September 2026). Astra publishes everything: a monthly subscription from $149 (Explorer) to $499 (Professional's top band), plus 1.55% to 1.75% of ad revenue, and managed plans starting at $1,499 plus 3% to 3.5%. You can read every number before talking to anyone.
Is Astra software or a managed service?
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Both exist, separately and with published prices. The self-service editions are software that runs your PPC itself. The managed edition adds a dedicated PPC specialist who runs the account for you, from $1,499 a month plus 3.5% of ad revenue. You pick the relationship; you are not defaulted into one.
Is Astra's fee based on ad spend?
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No. Astra charges a monthly subscription plus a small percentage of the ad revenue it manages, and both numbers are published rather than quoted. Nothing in the price is keyed to how much you spend.
Does Astra cover channels beyond Amazon?
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No. Astra's territory is Amazon Seller Central, in every marketplace worldwide, and it ends there. Sponsored Products, Sponsored Brands and Sponsored Display are covered today; DSP self-service is in development for 2026. If multi-channel coverage under one vendor is the requirement, Quartile is honestly the closer fit.
Can I try Astra before committing?
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Yes. The 30-day free trial includes full Explorer access and needs no credit card. Run it on part of your catalog next to whatever you have today; our longest-running accounts started with exactly that side-by-side test.
Do I have to migrate campaigns by hand?
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No. Astra builds its own structure: once Seller Central is connected and each product has a goal, it reads back as much as 24 months of campaign data, creates the campaigns and optimizes daily from there.
How fast will I see results?
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Optimization starts the day you connect; meaningful movement shows up over weeks, because ad platforms learn in cycles. The published case studies set honest expectations: sales up 41% in 30 days for SpitJack, and a year-long side-by-side that ended at 19.4% versus 51.7% ACOS. The instant change is the hours you stop spending.
Is there a person I can actually talk to?
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Yes, without the engagement pricing: an account rep and unlimited strategy calls come with every tier, free trial included, staffed by operators who have scaled brands of their own. A free advertising audit is on the table before you decide anything.